As an actor myself, I understand the importance of collaboration in the production process. I've worked in theater for several years back in college. ...
Audiobooks and podcasts are on the rise. Podcasts are especially brilliant promotional tools these days. More and more authors are making good use of...
Book trailers are probably the next step in your marketing efforts. There is so much controversy regarding the usefulness of trailers, but to some, it...
We all know how important social media is in today's world. Everyone has one platform or another. It's almost like our virtual living room, and that's...
As indie authors, we are our own publishers and marketers. This means that we need to find the most effective way to represent our personal brands. Wh...
Readers bond with your characters. They become their friends, companions, mentors and even loved ones. While I am usually opposed to physical depictio...
We are often told not to judge a book by the cover but the fact is while strolling through the bookstore or a library, or even while browsing online, ...
The basic and simplest fact of reading is relying on one's eyes to see. Eyes tend to notice something graphic way before something textual and therein...
While everything is digital nowadays, nothing can replace a good old fashioned paperback or business card. Author business cards or book business card...